10 Fascinating Scientific Facts About Fonts

If you’ve ever had a hard time explaining to a client why you refuse to put Comic Sans MS on their site, or convincing them that Lobster probably isn’t a good choice for their logo (it’s the new comic sans…) this article from Creative Market is a good one to keep in your back pocket. It’s a great compilation of font facts based on science, (not just a designer’s opinion) that if used effectively, can really make a difference on that site you’re working on. Turns out Baskerville is great for conveying trust, and keeping your copy above 10 points is hugely important if you want visitors to be able to read quickly!